About us
Independent Russian Media Support Foundation is a non-profit foundation that advocates the idea of supporting Russian media labeled as “foreign agents” based on the viewer numbers in Russia.
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Independent Russian media outlets, forced out of the country and off traditional broadcasting platforms, now primarily operate on YouTube.
Braving the prolonged pressure from the Russian government, they continue their work and remain the only truth-telling source for millions of Russians.
Independent Russian media need your help!
DONATEOur mission and strategy
We aim to preserve Russian independent media and ensure the access to unbiased information for millions of Russians.
To keep these voices active, we compensate for the lost income resulting from the government's measures. This support enables them to continue their fight against the authoritarian propaganda.
Previously self-sustaining, Russian independent media outlets are now facing potential shutdowns due to government actions, which cut off their primary sources of revenue —YouTube monetization and advertising — by labeling them as foreign agents and banning advertisers from working with them.
Our function is to serve as a hub linking the media with international donors, from institutional supporters to individual contributors, ensuring these media outlets remain independent.
How we help
media do its job
Fair, market-based financial support
We provide market-driven financial assistance to independent media outlets based on their views and popularity.
Youtube Monetization Reimbursement
Problem
Succumbing to the Russian government’s pressure, Google has suspended YouTube monetization, stripping media of a vital source of income.
Solution
Media outlets submit their views stats to us on a monthly basis. Considering their pre-war advertising performance, we calculate how much they would have earned from Youtube ads and compensate them accordingly.
Support
for foreign agents
Problem
Ad integrations, a significant source of income, have been banned for those labeled by the Russian government as "foreign agents," a category that now includes nearly all of the independent influencers, journalists, and media, with the list continually expanding.
Solution
We offer compensation based on a precise evaluation of their advertising revenue prior to the ban.
FAQs
Do you meddle in
the editorial policies of the media?
It is our firm belief that the media we assist should maintain an independent editorial stance. Our charter explicitly forbids any meddling in their operations, and we strictly adhere to this principle.
Under no circumstances do we, or our donors, exert influence over their editorial decisions.
Why not support
the media directly? Why support you?
the media directly? Why support you?
Why not? it is a good idea. However, we advocate the next ideas:
Funds should be allocated based on objective engagement metrics—such as view count and popularity—ensuring maximum impact.
Focus on supporting established projects with proven track records, rather than funding new ones that may not gain popularity or become sustainable. This strategy maximizes the effectiveness of your contributions, ensuring you support the most viable and impactful media
Support free Russian media now
If you're interested
in funding this project,
please reach out to us at
connect@irm.support
Connect us to the ones who can assist us in our cause — please, reach us out to the same email adress